Viridian Apartments expands luxury portfolio in London

Press Release. November 17th, 2023, Viridian Apartments, a major UK-based operator of serviced apartments, today unveils two new luxury serviced apartment buildings in prime central London locations.

Viridian Apartments announces the launch of two new upscale buildings situated in prime central London locations: Mayfair and Chancery Lane. These high-profile additions to the Viridian portfolio cater to both business and leisure travellers seeking a luxurious retreat in the heart of the capital. Expertly designed interiors, coupled with unbeatable locations, make these properties standout destinations within the flourishing Viridian Apartments portfolio, reaffirming their commitment to deliver unparalleled experiences for discerning guests with a total of three luxury launches since July.

Viridian Apartments Darley House is a beautifully maintained period building and a haven of elegance in the heart of Mayfair. Offering one- and two-bedroom serviced apartments and boasting luxurious living spaces, this block is ideally situated moments from Bond Street tube station and Oxford Street. The open-plan living and dining areas, with new herringbone timber flooring, offer a blend of luxury and comfort, complete with custom-designed kitchens featuring high-spec, integrated appliances. Bedrooms exude sophistication with carpeted flooring, top-range mattresses, and ample storage, while modern bathrooms showcase stunning attention to detail.

As part of Viridian Apartments’ Signature Collection, Darley House is a ‘sister’ building to Peterson House which was brought to market in the summer. Both Mayfair properties offer enhanced luxury servicing ensuring a five-star stay, with on-site concierge providing bespoke care, complimentary daily servicing, 24-hour guest services and personal safes in every apartment included as standard.

With the launch of their Chancery Lane building, Viridian Apartments introduces an exclusive urban haven within this upmarket and bustling city district. A sophisticated collection of one-, two-, and three-bedroom serviced apartments, including enticing duplex options, housed within a Grade II listed building, these residences seamlessly blend historical charm with contemporary luxury. Characterised by high ceilings, bespoke double-glazed casement windows, and light oak wood floors, the apartments are bathed in natural light. The meticulously designed open plan living and dining areas showcase bespoke kitchens with top-tier appliances, complemented by modern bathrooms adorned with Italian porcelain tiling and rain-dance showerheads. Bedrooms feature deep-pile carpets, ample storage, and top-range mattresses, ensuring a tranquil stay. Complimentary Wi-Fi, a newly installed lift serving lower ground to fourth floors, internal cycle storage, and optional private outside spaces elevate the guest experience. Positioned between Fleet Street and High Holborn, the strategic location of Chancery Lane provides easy access to major attractions and transportation hubs, making it an ideal base for corporate and leisure travellers alike.

"We are immensely proud of our dedicated team's unwavering commitment and tireless efforts that have culminated in the launch of Viridian Apartments Chancery Lane and Mayfair. Delighted to contribute these iconic buildings to the vibrant serviced apartment sector, this marks a significant milestone in our journey. Together with our previously launched Mayfair – Peterson House, we believe these residences will set a new standard for luxury and comfort, providing an exceptional experience for our valued guests in the heart of two of London's most distinguished districts.” Dominic Sherry, CEO, Viridian Apartments.

ENDS

For more information, please contact:

Anna Rivers

Head of Marketing

Email: anna.rivers@viridianapartments.com

Viridian Apartments (formerly Flying Butler Apartments) offers an expansive UK portfolio of stylish and spacious serviced apartments to SMEs and multinational corporations alike. With almost 25 years’ experience, they are an operator to trust, delivering a product and a service that exceeds expectations. The buildings they operate are renowned for their prime locations, conveniently positioned by key business hubs and transport links. Apartments within are perfectly equipped with the furnishings, features and amenities that matter most.